Travelers are rewarded for their act of kindness in giving back to Take Care Tahoe with exclusive rates and perks from curated Kind Hotels.

Lake Tahoe Visitors Authority (LTVA) launches a sustainable travel initiative with Kind Traveler, the first socially conscious Give + Get hotel booking and sustainable travel education platform that empowers travelers to make a positive community and environmental impact to the destinations they visit.

How It Works: A Triple Win

Travelers can now access exclusive rates (that result in a significant savings) with curated South Lake Tahoe hotels upon a $10 nightly donation to Take Care Tahoe, an initiative that’s a collective group of more than 30 organizations that love Lake Tahoe and want to see more people connect with its beautiful natural environment. 100 percent of the donation goes to charity, creating a triple win amongst the hotel, charity, and traveler.

Why Now?

In a recent 2019 sustainable travel report by Booking, it was revealed that 71% of travelers think that travel companies should offer consumers more sustainable travel choices. On the other hand, almost half (46%) of global travelers acknowledge that they find it harder to make sustainable choices on while on vacation than in everyday life.

What Does a $10 Donation Do?

Not only will a $10 nightly donation allow travelers to access exclusive rates and perks from Kind Hotels in South Lake Tahoe as a reward for their act of kindness, it will also help create a significant positive impact.

For example, a $10 donation to Take Care Tahoe will:

  • Provide lunch for one trail building volunteer
  • Provide three new Take Care Tahoe signs, with friendly and amusing reminders to visitors and residents to Take Care of Tahoe

“Beyond empowering and educating travelers on the exact type of positive impact they can make through their donation, it’s proven in the biology of kindness that by donating or volunteering, it’s possible to create a chemical shift in your brain, leading one to feel happier and healthier. This is the perfect storm for the traveler looking to have a more memorable, meaningful, and values-aligned vacation experience,” said Jessica Blotter, CEO & Co-Founder of Kind Traveler. 

Participating Kind Hotels  

Edgewood Tahoe:

As the first Kind Hotel to join the sustainable travel initiative in Lake Tahoe, Edgewood Tahoe, a LEED silver certified eco-luxury alpine lodge, is offering exclusive hotel rates and perks as reward for a $10 nightly donation to Take Care Tahoe, or a charity of choice, on Kind Traveler’s Give + Get hotel booking and education platform. In addition to exclusive hotel rates, perks include 20 percent off spa services, a daily $20 dining credit, a complimentary glass of wine or cocktail at check-in, a welcome amenity, and more.

Hard Rock Hotel Lake Tahoe:

One of the most widely recognized brands worldwide, Hard Rock Hotel & Casino Lake Tahoe, has also joined initiative to empower travelers to support Take Care Tahoe. In addition to recently eliminating all plastic straws and transitioning to paper only to-go bags, Hard Rock will offer perks that include a $15 food & beverage credit, a $15 Free Play Voucher, and upon availability, a room upgrade and late check-in/check-out. 

Future Kind Hotels:

The initiative plans to on-board additional Kind Hotels in Lake Tahoe in further engaging all stakeholders in the sustainable travel campaign. 

Destination Stewardship Through Education

Take Care has created a fun and youthful campaign that shares the message of responsible travel through downloadable posts for travelers to easily share in furthering the message that is critical in keeping Lake Tahoe sustainable for generations to come. As an education platform, Kind Traveler will champion and amplify the Take Care Tahoe campaign through its blog, newsletters, and social media to further the message of responsible travel to Lake Tahoe.

For more information on how travelers can #TravelKindly to South Lake Tahoe, visit www.kindtraveler.com.